Chainfest 2024

ChainFEST NY and LA is the world's largest celebration of chain restaurants and where KFC launched its new Original Recipe Tenders and Comeback Sauce. To introduce the new menu items, we created an activation that consisted of Sauce Sommeliers that guided guests on how to pair the different sauces. Alongside our sommeliers, we create the Sauce Wall where guests were able to drench their Original Recipe Tenders in the sauce of their choosing.

Client: KFC

Experiential Activation
Content Creation
Creative Concepting
Working a tiny mic
Sauce tasting